What if you could increase your profit margin by engaging your target market and enhancing your corporate image through innovative Digital Signage technology?

Achieving competitive advantage and increasing consumer responsiveness are two obstacles that companies continue to struggle with. The current digital age offers companies more opportunities than ever before to use different marketing tools such as Digital Signage to help overcome these challenges. Digital Signage is making a huge impact on how businesses communicate with their customers and employees. Industry analysis predicts an explosion for Digital Signage usage, both in terms of integrated technology and the impact on the consumer experience. In fact, the number of displays and projectors used in retail signage is expected to grow to 1.4 million in 2010, from 342,000 units in 2005.

At IQPC’s 2nd Digital Signage conference you will obtain step-by-step information on how to meet marketing challenges when integrating Digital Signage in your strategy, manage and customize the content of Digital Signage, design the look of Digital Signage, and most importantly, learn about measurement tools and methodologies to measure the effectiveness of your Digital Signage displays.

Discover how Winning Organizations:

• Increase Brand Awareness and improve Customer Experience through Digital Signage
• Manage Digital Signage Content and Business Results on a Global Basis
• Combine Digital Signage with Mobility to create a powerful tool for Lead Generation
• Measure the success of Digital Signage usage within the Internal Communications strategy
• Manage the Digital Signage content approval process to ensure quality results
• Use Web-based Content Management to increase effectiveness and create user-generated content
• Measure the ROI of their Digital Signage strategy
• Measure and define Pricing Models to demonstrate the benefits of Digital Signage

Listen to Key Presentations from:

	Dave Jenssen VP, Reuters America Inc.		Polly Hillert Communications Media USAA
	Jeff Porter Executive VP, Scala Inc		Tarbell Patten Director Intranet Business Services UNUM
	Peter Distler General Manager Sprint Mobile		Margot Myers Manager, Retail In-Store Programs US Postal Services

Mike Welsh Director Digital Signage Accuweather

Jenney Valverde NBC Universal Manager NBC Everywhere

George Nauman CMO & Partner Chute Gerdeman

Daniel Connolly Associate Professor University of Denver

Who will attend :

• Marketing Strategy
• Marketing
• Communications
• Corporate Communications
• Digital Media
• In-Store Digital Marketing
• Channel Management
• Multi-channel Experience
• Advertising
• Retail Marketing
• Retail operations
• Store planning
• Brand Design
• Interactive Display Design
• Content Management
• Creative Media System
• Human Resources
• Customer experience

If you are not yet ready to register, feel free to request a reminder nearer the time .

Conference Partners

Sponsors & Exhibitors	Media Partners

[ Register Now] · [ Next: Conference Day One: Tuesday, April 1st, 2008 ]